I am a UX and Product designer with a background in marketing. I've worked on diverse projects ranging from complex design systems to creative marketing campaigns, which allows me to view product development from multiple angles and respond swiftly to market shifts.
I learned to work with target audiences and brands, while developing team management skills
Launched a media project from scratch, growing the audience to over 10,000 users
Assembled and managed a team of more than 10 young writers and editors
Published over 30 critical articles, interviews, guides, and commercial projects
Marketing
2020 – 2024
2/4
I developed omnichannel creative campaigns, produced photo and video shoots, and launched new brands to market
Developed and managed 3 federal campaigns with over 3 million users reached per campaign
Produced and curated an art installation in central Moscow
Organized and executed photo shoots, special campaigns, and complex PR strategies
UX/UI design
2021 – present
3/4
I designed and developed over 20 websites and services from scratch
Worked with clients across diverse industries, including logistics, chemical manufacturing, e-commerce, cultural institutions, and furniture production
Gained experience in UX research, web development, brand identity, and service design
Politecnico di Milano
2024 – present
4/4
My Master's degree allowed me to combine diverse experiences into a systematic approach to product and service design
Developed three comprehensive service design projects from concept to implementation
Collaborated with public organizations including ActionAid and BASE Milano
Сonducted research in sustainability, ecology, and service design
Service design project applying circular economy principles to the beauty industry. The final outcome wasn't just the product itself but a complete service system detailed in the accompanying book.
A consistent design system for a logistics company website. The main difficulties were related to the huge number of elements and the amount of data to be presented.
The essay examines how service design can support horizontally organized communities by aligning with principles of autonomy and non-hierarchical collaboration.
A comprehensive study of the economic, environmental and social factors that influence the energy sector in the Republic of Serbia and the transition to renewable energy sources.